Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving you the time and confidence to Feel More Bites - Set More Hooks and Catch More Fish!
Lifelike look, feel, action, smell, and taste of a live/frozen shrimp with less mess and is long lasting
Pre-rigged and weighted for optimal lifelike action on every cast
Rattle increases vibration and noise to attract fish from farther distances than other ordinary plastic shrimp
